Being in another’s position can be difficult regardless of the field you work in However, that’s what makes a professional an industry leader. Being aware of what your clients are thinking about and the way they’re feeling is essential for success.
Being compassionate is crucial when it comes to personal legal law. Being aware of what the law books are about is an important thing. Knowing how to experience the hurt and agony of a person is different. If you combine these two skills then you are likely to build a strong connection with your customers.
It’s the Long Road Back
Shelly Swain Berry, Esq.
BERRY
Shelley Swain Berry never thought that she would be an attorney until she became injured in a automobile accident when she was 23 years old which broke her hips, pelvis as well as her tailbone.
“At first , they informed me that I couldn’t walk for a while. After that, they informed me that if I were to take a walk, it would likely be the appearance of a limp. It’s not something you think about it when you’re at least 23 years old.” Berry says.
Through intensive rehabilitation after which she was back in a position to walk. After she had made it to getting back to health and her mom suggested she consult an lawyer.
After working for a number of lawyers who weren’t excellent bosses, her mother passed on to her daughter an aversion to law firms.
“My mom was an attorney for quite a while but a handful of the bosses she worked for weren’t very pleasant. This is why I didn’t have the best impression of lawyers. I’ve always felt they were generally cocky or simply not nice all around.”
After Berry was able to find an attorney who truly was concerned about her as well as her family, she felt that her perception had changed. It was an experience that was quite remarkable that she decided to enroll in the law college in Regent University in Virginia Beach with a focus on medical malpractice.
Not Enough Size to Be Cared About
Berry might have turned her law practice to a huge corporation however, she would rather keep her firm small and private. Instead of securing top lawyers from some of the top firms She is a role model and searches for lawyers who are committed to humanity and justice as she is. “We offer a lawyer for everybody and everyone will trust to talk to when the accident,” she says.
“We’re not that big, so individuals are just numbers. I believe we be familiar with our customers. I would like for them to feel as if they have a connection with me. They will feel at ease to ask me questions without the need to call the ten others just to make contacts directly with me.”
Berry provides clients with a different encounter that differs from other negligence business. Since it is a predominantly male-dominated industry There aren’t many females involved in the plaintiff’s part of personal injury cases. In turn, she’s presence within the conference room or in the courtroom can be relaxing for single women or mothers as well as others who be rushed, or pressured by an attorney who is male.
What tips can you offer to leaders in the business world who are facing difficult challenges?
Flexibility in all situations
“All every moment, you’re getting your mind on the move and resolving problems. making sure that your client is happy to the conclusion of each day is what counts the most.”
Do not engage in drama at any cost.
“One factor I think essential is to not be involved in the politics of office. It is my goal to accomplish the same thing with lots of individuals, not only the lawyers, but also the staff supporting them.”
Attorneys for personal injury often feel that it is necessary to convey an aggressive, “we’ll fight for you” message. Every client hopes to believe they will receive the highest settlement. But, Berry has found that she’s as meticulous when it comes to negotiating with her male colleagues, and remaining in an emotional and intimate rapport with her clients. The formula she uses may differ however it is more effective for her as well as her clients.